Branding, merchandise, and digital provide are the foundation for this bands rise to local stardom
When local band, Nethermind, took the leap from the garage to the stage, we partnered to develop a brand identity that connected with the band’s 80’s-influenced vibe and audience.
Brand Identity
logo
The logo includes a memorable glyph of the “n” and “m” in a sort of neon sign piping with a futuristic font reminiscent of the 80’s which maintains a lower case “n” and “m” reflecting the humps of the glyph and straying from the norm of their ALL CAPS neighbors.
PROMOTION
Posters
Gig art and posters for the band are often sought after memorabilia following one of the band’s massive shows. Each one carries some artistic stroke that is a nod to the venue and the band’s curious, if not humorous, take on life and art.
Digital
Website and beyond
We plugged Nethermind into the digital ecosystem to provide a platform for promotion to fans and venues as well as a place to distribute their music and performances. The website serves as a hub for tour dates, info about the band, and their music. Social media platforms provide reach for promotion of appearances and listening to their music across Facebook, Instagram, YouTube, and SoundCloud
merchandise
T-shirts, magnets, and other Merch
Like the gig and poster art, Nethermind tees designs have been a hit with fans! T-shirts, magnets, posters, and stickers can be seen all over the east coast.
We work closely with vendors to ensure the finest quality textiles and materials, production, and distribution.
⭐️⭐️⭐️⭐️⭐️
Our fans love the posters, the tees, and other merch. For us as a band, the brand and all the stuff on digital has given us reach for promotion, distributing our content, and credibility with venues and folks in the industry.